by ARA | Nov 1, 2020 | Business
Using color is a powerful way to impact the how customers behave, think and buy. By Mike French I was designing a business card for a new client and asked the business owner to provide the usual information for her card. I asked if she wanted any particular look. She...
by ARA | Nov 1, 2020 | Business
From websites to radio, there are many ways to the end result of brand awareness and advertising. Top recyclers share their secrets to success. By Maura Keller The best weapon in your arsenal for marketing is doing a good job for your customers. The marketing...
by ARA | Nov 1, 2020 | Business
Technology makes the wheels go ’round for savvy auto recyclers. Here are some forward-thinking providers to consider who’ll make sure you stay connected to innovation. ARA University ARAU Trains the Industry. ARA University – a free ARA Member Benefit – is an online...
by ARA | Sep 1, 2020 | Business
When you experience a fire, you have many choices for recovery. Eco Green Auto Parts took a business approach to recovering from an all-consuming fire. By Carlos Barboza Everything that I have done in three years was gone in three hours. In short terms, from the...
by ARA | Sep 1, 2020 | Business
Tolpa‘s Auto Parts catastrophic fire threatened to end the company. Instead of accepting defeat, they came back stronger on the shoulders of its dedicated owner and the company’s loyal employees. By Maura Keller Perhaps no other single issue stands out in an...
by ARA | Sep 1, 2020 | Business
By Mike French When the COVID-19 pandemic hit, it was no longer business as usual for a vast majority of businesses. Automotive Recyclers reacted in different ways, depending on their location and their state’s emergency restrictions. Some completely shut down and...
