by ARA | Jan 1, 2021 | Industry
By Vince Edivan If you are reading this, you are very likely already a member of ARA. And you may even be well aware of the many member benefits afforded you. What you might not realize as “benefits” are the things we do every day that you enjoy without realizing the...
by ARA | Jan 1, 2021 | Industry
ARA’s popular member benefits provide exceptional perks! Are you taking full advantage? Do you have these benefits working for your business? Each one of ARA’s benefits below offer amazing potential to help auto recyclers in your daily business. If you are not taking...
by ARA | Jan 1, 2021 | Business
By Mike French The better you are at getting your ad in the right place, the better your response will be. According to the marketing firm Yankelovich, we were exposed to about 5,000 ads per day in 2006. Today, those numbers range anywhere between 5,000 and 10,000....
by ARA | Jan 1, 2021 | Industry
By Sandy Blalock • ARA Executive Director When you’re at the end of your rope, tie a knot and hold on. Theodore Roosevelt The events of 2020 forced us to seek out opportunities in order to better communicate and engage with our members. We had to dig deep and in time...
by ARA | Jan 1, 2021 | Industry
By Scott Robertson Jr. Our industry has an identity problem. Most of the general population has little knowledge of the benefits we offer and has preconceived notions about auto recycling. We are the most misunderstood industry in the world. Unfortunately, many of the...
